Loop Iridescent Launch

Concept • Digital • Brand

After joining Eleven Miles (now GAIN) in 2024, I began working with Loop Earplugs. Loop are known for producing reusable earplugs for various purposes including sleep, live music events and social engagements.

In June 2025, I was challenged with concepting their Iridescent campaign, which involved producing the look and feel for a series of static and motion graphics featured around their new Iridescent Engage. They liked my initial concepts, but eventually we settled on using a different font for the campaign, and I rolled this out across all the assets I had produced.

Produced at GAIN

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